A new joint venture company is formed by Zee Entertainment and Star India, named as Media Pro Enterprise India which will equally share distribution. It is expected that with this move, distribution process of television channel in India will take a new turn. It will also create efficiencies in value chain and address piracy issues.
On Tuesday, giant media company Zee Entertainment posted a 74.49% rise in its net profit for the December quarter. The company also announced that it in the process of consolidating its stake in Ten Sports at 95%.
Zee Entertainment Enterprises Ltd., the largest producer and aggregator of Hindi programming in the world has approved the merger with ETC Network’s broadcasting business and Cornershop Entertainment Company in order to consolidate its entertainment business.
